Launch38 By Lawson House
The Fastest Way To Launch Your Business
Watch The Short Video Now 👇🏻
Get a custom message, brand, website, and content plan for your small business – in just 5 days, without the big-agency price tag.
10 SPOTS AVAILABLE – GUARANTEE YOUR SPOT TODAY
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Reserve Your Week
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Complete Your Questionnaires
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Launch Your Brand
PAST LAUNCHES
We Believe
You Deserve A Brand That Looks Like You Hired A Big Agency
Without The Big Agency Timeline Or Price Tag
In one week, the expert team at Lawson House crafts your message, designs your brand, writes and builds your 6-page website, and hands you a content plan to start growing.
You’ll get agency-level quality, without the agency timeline, meetings, or five-figure invoice – guaranteed.
10 Spots Available – Guarantee Your Spot Today
With Launch38, We’ll Help You
Launch With A Custom Message, Brand & Website – In Just 5 Days
In 5 days, our team will build the four assets every new business needs: a clear message, a trustworthy brand, a website that converts, and a content plan to stay visible. Here's how it works:
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Step 1
Reserve Your Week
We take just 10 businesses per month to protect our quality (and our 5-day promise). Sign up early to grab the launch week that fits your schedule best. Spots go fast!
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Step 2
Share Your Vision
Complete our guided questionnaires so our team knows exactly what your business is about, who you serve, and how you want to show up.
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Step 3
Launch Your Brand
Watch your message, brand, and website come to life in 5 days — then attract aligned clients to a business you're proud to show off.
10 Spots Available – Guarantee Your Spot Today
Hear It From Them, Not Us
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Customer Name | Business Name
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Customer Name | Business Name
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Customer Name | Business Name
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Here's What Your
Launch Week Looks Like
Monday: Messaging
We take your questionnaire answers and craft your brand message into clear, compelling words that tell people exactly what you do and why it matters.
Tuesday: Branding
Our designers bring your brand to life. You'll review logo and visual identity options and choose the direction that feels like you.
Wednesday: Website
We write your website copy and build your 6-page Squarespace site so it’s designed, developed, and ready for the world.
Thursday: Content
We build your content marketing plan so you know exactly what to post and send after launch.
Friday: Launch
Your brand goes live. You walk away with your brand guide, logos, website, SEO toolkit, launch strategy, and guided video resources — everything in your custom dashboard.
After Launch Week
You Put Your Brand To Work
Most branding projects end the same way: you get beautiful files, a live website… and then crickets because nobody tells you what to do with all your new marketing.
Launch38 Week 2 is an add- on that exists to close that gap. Instead of leaving you with assets, we set up the two channels every small business needs to stay visible:
A branded newsletter template you can reuse forever, an automated welcome sequence that builds trust with every new subscriber, and prompts that make writing each email easy.
Social
Custom icons and profile updates so your accounts match your new brand, plus reusable Canva templates so you're never designing posts from scratch.
Then we tie it together with a 30-day marketing plan, an AI prompt pack, and a quick-start guide
So The Week After Launch, You Already Know Exactly How To Get Your Online Presence In Front Of The Right People.
WHEN YOU JOIN LAUNCH38 YOU GET
Your Entire Business Launch Kit – In Just One Week
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Brand Messaging Guide
The words behind your business including your mission, story, audience, and the clear message that tells people exactly what you do and why they should care.
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Branded Logos
Professionally designed logo options crafted around your vision, delivered in every format you'll need to use.
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Complete Brand Guide
Your visual identity documented in colors, fonts, logo usage, and styling rules so everything you create stays consistent and professional.
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Custom Website Copy
Every page written for you by our team. You’ll have words on your website that sound like you, speak to your ideal client, and move passive visitors toward the next step.
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Developed Website
We’ll build a fully functional Squarespace site that’s ready to send clients to. You won’t have to fight with templates or waste time in AI builder rabbit holes.
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Content Marketing Plan
A clear plan for what to share after launch, built around your messaging so staying visible doesn't require guesswork.
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Launch Strategy Worksheet
Our step-by-step playbook for announcing your new brand to the world and making launch day count.
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SEO Launch Guide
Best practices for helping your new website get found on Google, translated into plain English.
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Guided Video Resources
Training videos that walk you through managing and editing your own website, so you're never dependent on a developer’s hourly rate for small changes.
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Custom Client Dashboard
One organized home for all your questionnaires, feedback forms, and deliverables throughout the week.
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Chat Support From Our Creative Team
Direct access to our team all week long so your questions are answered without a single meeting on your calendar.
10 SPOTS AVAILABLE – GUARANTEE YOUR SPOT TODAY
Plus – When You Add Launch38 Week 2, You’ll Also Get
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A reusable newsletter template designed around your new brand, so every email you send looks polished without starting from scratch.
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A simple framework for what to send, how often to send it, and what each email should accomplish.
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An automated 3-email sequence that introduces new subscribers to your business, builds trust, and gives them a clear next step.
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Easy prompts you can use to keep your newsletter going, so your list never goes cold.
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Custom profile and highlight icons that match your new brand, the small details that make your accounts look established.
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A set of reusable Canva templates for tip posts, testimonials, promos, announcements, quotes, and calls to action.
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Guidance for updating your profile image, bio, links, and key profile elements so everything matches your new brand.
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A month of content ideas built on your messaging and content pillars, plus a guide for deciding if a trend is right for you.
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Customized prompts for generating captions, ideas, and emails, and repurposing content you've already created.
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A built-in marketing team so you’re never wondering what you're supposed to do with everything to attract clients and generate sales.
hear it from them, not us
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Customer Name | Business Name
“Lorem ipsum dolor sit amet. Non totam nesciunt ut suscipit. Expedita ut molestiae asperiores 33 iure ipsam At magni tempora sit soluta quia ut voluptas. Quo doloribus earum quo officia corporis eos.”
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Customer Name | Business Name
“Lorem ipsum dolor sit amet. Non totam nesciunt ut suscipit. Expedita ut molestiae asperiores 33 iure ipsam At magni tempora sit soluta quia ut voluptas. Quo doloribus earum quo officia corporis eos.”
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![]()
Customer Name | Business Name
“Lorem ipsum dolor sit amet. Non totam nesciunt ut suscipit. Expedita ut molestiae asperiores 33 iure ipsam At magni tempora sit soluta quia ut voluptas. Quo doloribus earum quo officia corporis eos.”
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![]()
Customer Name | Business Name
“Lorem ipsum dolor sit amet. Non totam nesciunt ut suscipit. Expedita ut molestiae asperiores 33 iure ipsam At magni tempora sit soluta quia ut voluptas. Quo doloribus earum quo officia corporis eos.”
Your Investment
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Standard Package
launch38
Branded Logos
Complete Brand Guide
Custom Website Copy
6-Page Designed & Developed Website
Content Marketing Plan
Launch Strategy Worksheet
SEO Launch Guide
Guided Video Resources
Custom Client Dashboard
Chat Support From Our Creative Team
Your Investment: $2,500 or 3 payments of $900
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Best Value!
Launch38 + Week 2
Everything in Launch38 PLUS:
Branded Newsletter Template
Newsletter Strategy Framework
3-Email Welcome Sequence
Email Content Prompts
Custom Branded Social Icons
Social Media Template Pack
Social Profile Refresh Guide
30-Day Social Media Plan
Custom AI Prompt Pack
Marketing Quick-Start Guide
Your Investment: $4,000 or 3 payments of $1,400
10 Spots Available – Guarantee Your Spot Today
Give Us 5 Days
We’ll Transform Your Half-Baked Ideas
Into An Online Presence You’re Proud Of:
Your business finally looks like a business.When someone Googles you or clicks your link, they find a professional brand and a real website and treat you accordingly.
You sound clear and confident when you talk about what you do. Your messaging work gives you the words for your website, your bio, your elevator pitch.
Clients stop questioning your prices. A professional brand signals a professional operation. You're no longer the cheap option competing on price, you're the polished option competing on trust.
The marketing to-do list is done. The website that haunted your evenings for months is done in a week, by experts, without a single meeting on your calendar. Your nights and weekends belong to you again.
Your marketing runs even when you don't. Every new subscriber gets a branded welcome sequence automatically that introduces your business and builds trust while you're with clients, with family, or on vacation.
Posting stops being a production. You open your template pack, drop in this week's idea from your 30-day plan, and publish. What used to take an hour takes minutes.
You look consistent everywhere. Your website, inbox, and Instagram have the same brand, same quality, same message. To the outside world, you look like you have a marketing department.
10 Spots Available – Guarantee Your Spot Today
Frequently Asked Questions
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Focus and structure. Our team dedicates the week to your project, and our questionnaire-and-feedback system replaces the meetings, revision rounds, and waiting that stretch agency projects into months. You share your vision up front, give feedback by noon each day, and our experts handle the rest.
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Meetings are the number one reason agency projects take months. Our guided questionnaires capture everything a kickoff call would — more thoroughly, actually — and daily feedback forms keep decisions moving. You get chat support with our creative team all week, so you're never out of the loop. You're just never stuck in a conference call either.
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You can — and some people do, for months, before finding us. The honest math: DIY costs dozens of hours, usually produces something that looks DIY'd, and often has to be redone anyway. If your time is worth anything and your business depends on trust, professional from day one is the better investment.
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Yes. Your site is built in Squarespace, one of the most user-friendly platforms available, and you'll receive guided video resources for managing it. You own it, you can update it, and you'll know how.
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Your ideas and your answers. The questionnaires will walk you through everything we need — your story, your services, your style preferences. If you have existing photos or content, great. If not, we'll guide you through options.
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Launch38 (Week 1) builds and launches your brand: messaging, logos, brand guide, website, and content plan — $2,500. Adding Week 2 ($4,000 total) puts that brand to work: email templates, an automated welcome sequence, branded social profiles and templates, and a 30-day marketing plan. Week 1 makes you look professional. Week 2 makes sure people see it.
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No — Week 2 builds directly on the messaging, branding, and website from Week 1, so it's only available as part of the full two-week experience.
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Yes, though bundling up front means your momentum never breaks — your marketing gets built the week after launch while everything is fresh.
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Perfect — you're what we call a Refresher. Launch38 rebuilds your presence to the professional standard your business has grown into. We'll review what you have and elevate everything to match.
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Yes. Launch38 is $2,500 one-time (best value) or three payments of $900. The two-week bundle is $4,000 one-time or three payments of $1,400.
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We review your application, and if it's a fit, you'll receive your registration link to choose your week and reserve your spot. Spots are limited to keep our quality high.
Small Business Owners Deserve Great Marketing
Small businesses need an online marketing presence to make money. We believe you shouldn’t need 5-figures of capital to get your business out there.
With Launch38, you get agency-quality messaging, branding, and web design at a price small business owners can confidently say yes to.
Submit your application and let’s get started with Launch38 today.